The People You're Not

"The People You’re Not" is a Cornerhouse exhibition which takes a satirical trip through the private and public faces of fame; from idolisation and adoring fans to excess, media mockery and dysfunction, introversion and the darker side of the celebrity soul.

Our job was creating excitement and intrigue around the exhibition to regular visitors and new audiences alike. We did this by creating a sinister yet humorous identity, brought to life through a twisted animation depicting the carousel journey of fame. Shown not only on their Cinema screens but as an online viral, a new approach to exhibition marketing for Cornerhouse.

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