Unspooling Exhibition Promotion

The Challenge

Unspooling was a¬†major Cornerhouse exhibition that sought to re-imagine Cornerhouse galleries as a ‘fourth cinema space’, a place to experiment with ideas of what cinema could be.

The exciting brief required us to create an exhibition identity and marketing material to promote the19 contributing artists¬†contemporary artists’ current reflections and interpretations¬†cinema’s form.

Unspooling Cornerhouse exhibition poster
Unspooling Cornerhouse exhibition gallery guide

The Solution

In response, we produced an bold, uncompromising identity that graphically represented film exploding from its fixed flat screen challenging preconceived notions of cinema and pushing boundaries.

Working across many formats, we developed posters, gallery guide, internal vinyl and a short animation. We also developed the first Cornerhouse exhibition micro-site, extending the show beyond the physical and time restricted confines of the gallery onto a digital platform.

Unspooling Cornerhouse gallery guide
Unspooling Cornerhouse gallery guide
Unspooling Cornerhouse website laptop home
Unspooling Cornerhouse website laptop artists

Project team

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